Using Your Outdoor Space To Maximise Revenue

Do The New Rules Restrict Your Capacity and Hammer Your Business Profits?

Here’s How And Why You Need To Take Action Quickly And Use Your External Spaces To Maximise Revenue

Let’s state the obvious, and what you can do about it.

You know that Covid has changed the capacity of almost every food outlet in the country. Customers may want to come and spend money with you, but the majority want to be certain they’ll be safe while they have a good time.

Even if customers are still beating a path to your door, you’re restricted to lower cover numbers because of all the social distancing issues.

And you have to be careful about space for your team, both for their sake and because customers watch what’s going on.

It’s not going to change quickly, and chances are the 2021 spring and summer season won’t see life get back to normal for our hospitality industry.

But if you have usable land around your outlet, we’d be amazed if you can’t make it work a whole lot harder and make your customers more confident about their safety at the same time.

Most businesses can dramatically increase turnover and profits with a modest level of investment, no need for planning permission and they can do it very quickly. Many businesses are already onto this opportunity.

Here’s how ….

How To Give Your Customers A Safe And Welcoming Environment To Spend Their Money With You, Even During The Colder Months?

Our ‘big picture’ design process is uniquely specific to your site and your business, so you can discover how to turn every square metre of your external space into an effective and usable area to maximise turnover and profit.

We don’t just design great looking facilities to attract more business, we design units to maximise efficiency and throughput. Or if you already know exactly what you want to achieve, our design process can turn your ideas into an attractive, profitable reality.

Our design team have experience of dealing with all types of solutions, from local pubs to high end restaurants, from single mobile units to the largest holiday resorts. They can produce simple, practical design sketches, detailed specification plans or build 3D models.

Here’s just some of your options that we can design and build:

Shipping containers used as a bar for liquid sales directly into your open space – studies find that where people can buy your products easily and at their convenience it increases your revenue. Right now, if they can buy without having to go inside, your customers are likely to feel more comfortable. Additional serving areas mean you can keep more staff employed in a socially distanced manner
Shipping containers used as modern and upcycled seating areas. Covered for protection from bad weather and with heaters fitted they will keep your customers warm and on site longer, so they spend more
Or if you want more flexibility to move units around and maybe open in another location, trailer or van conversions and horse box conversions are very popular right now

If you need a flatpack solution because access to your open space is restricted:

Our pop-up package may suit you as it can be moved in pieces, carried through a standard door opening and installed quickly onsite by our team. Once set up, you can use this as a service point or covered seating that will be durable and will last (like our shipping container options, only in flat pack)

How Our Design Process Works

There are two separate stages, initial design, and then the final detail and production.

Stage 1 is all about the initial idea to make sure your choice of product is the best one to increase throughput, attract more customers and make them feel at ease. That leads to a better return on your investment.

It’s a bit like engaging an architect, although as well as being experts in design, we also build your units and support you with aftercare. That means we pay attention to detail right throughout the process, if something is wrong it’s down to us.

Stage 2 will help you bring your own ideas (the ideas from stage 1) to life. We dive into the detail to make 100% certain the product and solution will be the best fit for your business.

How You Can Service Your Customers Quickly And Safely

The ability to serve or take payment for your products in multiple locations allows your staff and customers to operate in a safe and socially distanced manner without overcrowding. Table service and modern technology also means your customers and team members can remain socially distanced.

To help this, “Ghost Kitchens“, separate food preparation units, have become popular. It means you can maintain and even increase how much food you can produce per hour whilst reducing the strain on the main kitchen.

It helps home delivery and take away options too.

Most ghost kitchens are built from converted shipping containers as they can be put into service quickly and help navigate around lengthy planning permission delays.

The Industry Is Already Moving Quickly. Should You?

We’re getting multiple enquiries as the whole industry gets to grips with how to make the most of opportunities in these tough times. It’s interesting, there are some progressive approaches as some businesses have realised this won’t just help get through the Covid crisis, it’s a way to sell more when all this is over.

Why Would I Choose To Work With 4Sure Rather Than Commissioning A ‘Bricks And Mortar’ Option?

Here are just a few of the benefits of working with us and the products we can help you design:

Speed of implementation -> our team can have your project up and running in as little as 5-6 weeks (subject to design requirements)
No planning consent required -> all of our products are classed as mobile or temporary structures, so you can avoid the delays, costs and red tape generally involved with planning departments
Overall cost of one of our projects would nearly always be a cheaper alternative to something permanent, especially when the planning, architect and professional fees are taken into account
Safety for your staff and customers is top of the list for us and we won’t compromise on your systems and components when you choose us as your preferred partner. To show how serious we are about this, check out our guarantees to you on our homepage
Re-sale value gives you flexibility -> all of our options can be resold, so if you change plans in the future you’ll have more options
Our design and build team are all steeped in the catering industry. That means our designs aren’t just meant to look great, they will work well on site. It means our build quality will make running your kitchen or serving area hassle free, efficient and easy to clean at the end of the day
We’ve done it before, so we know what works and what doesn’t. We know the little “tricks” that save you money, make you more efficient and make life easier for your team